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Thread: Will Michael Jordan win his lawsuit against China Qiaodan Sports Company?
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[quote=BBQQ,458104]That's to be expected. I heard that it has been widely spread that Qiaodan Sports' trademark will cause dispute when the company is working up to go public in the domestic market. To many Chinese customers, they wrongly think that the'Qiaodan' is an authorized brand by the American Basketball Star Jordan. Most of the Chinese sports interprise go listed abroad, but Qiaodan Sports chooses to be listed through Shanghai Stock Exchange. The most important reason is that Qiaodan Sports tries to avoid trademark infringement. Jordan said he was very disappointed by Qiaodan Sports' violation of his Chinese name and even the name of his children. However, Qiaodan Sports thinks that 'Jordan' is just an ordinary foreign name with out any specificity and has no correspondence with the basketball star Micheal Jordan. At the same time, why didn't Jordan put forward any objection before? In addition to the law of China that Cheryl mentioned above, I think it is very difficult for Jordan to win the case.[/quote]
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