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Thread: Online video market holds promise
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[quote=MARRIE,367164]In the first quarter, the Chinese Internet video market revenue, drawn mainly from advertising, was 98.10 million yuan (US$14.43 million), a surge of 111 percent from a year earlier, according to Analysys International, a Beijing-based information technology consulting firm. "The online video market income hasn't been influenced by the global financial crisis, and advertisers recognize the value of the market," said Liu Tong, a researcher at Analysys. At the loft event, podcasters (a word derived from combining "broadcaster'' with "iPod'') spoke about the video clips they produced and had the chance to talk directly with sponsors who may buy them. "We were held back for several months by a lack of capital, but now we are going into it big time," said Yuan Siqi, a sophomore of the Shanghai Theater Academy China, who represented a team of students bent on producing an art film entitled "Tree (Guoshu)" for online broadcast. The team negotiated with several potential sponsors during the gathering, according to Yuan. Online spending China's online advertising spending will grow between 30 percent and 40 percent year on year in 2009, according to Hans Yu, chief executive of CR-Nielsen, a research joint venture in China's Internet market. [/quote]
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